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GlobalData (formerly Product Launch Analytics)

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  • Coverage Dates: 1980-present
  • Update Frequency: Daily
  • Audience: Research, general

Product Launch Analytics contains detailed descriptions of over one-half million new products, introduced from 1980-present worldwide. Coverage of consumer packaged goods encompasses foods, beverages, health and beauty aids, household products, and pet supplies.

Ways you can search the product description include:

• Brand or product name
• Manufacturer
• Product category or industry
• Flavor or fragrance
• Health or product claim
• Ingredient
• Packaging type or material
• Innovation rating
• UPC code
• Country and date of introduction

There are also charting capabilities to identify trends and gaps in product introductions.

Express Link (bookmark): http://www.galileo.usg.edu/express?link=pru9-uga1 GALILEO Express Link